Hottest Summer Products & Sales Tips For Your Smoke Shop

Well once again we’ve somehow found ourselves nearing the end of June, the heat waves have begun, and the year is officially half way done. Now don’t have a mid-year crisis, there is still plenty of time to make your mark and have 2025 be the year that things really got going at your smoke shop.

To assist with this, Got Vape Wholesale thought it would be apt to help you capitalize on the current Summer season by pointing out the top releases customers are after and how you can lean your marketing into the sunny vibes for even more profits.

By the end of this article you’ll not only know what types of products customers are looking to see on the shelves this summer, but also who and why they’re choosing them. This way you’ll be able to better sell the positives of these products and speak the language your customers want to hear.

Table of Contents:

Who Are Your Summer Customers?
What Are The Top Summer 2025 Smoke Shop Products?
The Carta Sport
The Wulf Uni 3.0
The Puffco Mocha Pivot
The Wulf Deck
The Yocan Vane 2
How To Maximize Summer Smoke Shop Profits?
Pop Up And Show Customers
Summer Themed Decorations
Embrace Summer Sales
Summer Smoke Shop Success

Who Are Your Summer Customers?

During the Summer months not only will you be seeing all of your regulars, but also an influx of seasonal customers who are stopping in your smoke shop while on vacation or traveling.

With the warm weather, people are traveling all over the USA right now and due to the many restrictions on what you can bring on a plane, these same people are forced to find a set up that works for them wherever they land.

Add in the influx of of-age college students returning on break, and your smoke shop is looking at a whole new wave of customers looking to stock up on a whole host of different items ranging from the run of the mill like a pack of papers and a grinder, to the more extravagant like a Puffco Peak Pro and Hot Knife.

Even if your smoke shop isn’t located near what’s considered a frequent travel destination, many customers are going to be traveling to visit family members in whichever towns or cities they happen to live. Thus inevitably you’ll see some out of town traffic coming in, needing your smoke shop to hook them up with supplies for their trips duration.

As with any new customers, make sure to always roll out the red carpet and lean into the “summer fun” in order to match their attitudes and boost your sales. Nothing gets a shopper to open up their wallet on a holiday quite like a friendly face, brimming with the enthusiasm of getting to stock them up with their holiday goodies.

What Are The Top Summer 2025 Smoke Shop Products?

With an idea of who is coming into your shop these next couple months, it’s time to move on to what they are going to be looking for. With recent advancements in vapor technology producing devices that look, feel, and perform in ways we’ve never seen before - the market is hot with crowd pleasing favorites.

To get the most out of your Summer months, having a variety of brand new products is essential to keeping your customers excited and eager to return to see what’s arrived. Shoppers are going to be looking for unique experiences that add something tangibly fun to their summer.

Take a look below to see some of the hottest summer products from leading brands including Focus V, Wulf Mods, Puffco, and more.

The Carta Sport

For a top shelf device ready to handle for the summer months, there is the Focus V Carta Sport Concentrate Vaporizer. Taking all of the elite power that the Carta series is known for and streamlining it via single button control has elevated the Carta Sport into a whole new league of its own.

With hot temperatures and glaring sunshine making fiddling with multiple buttons a pain, the Carta Sport is here to simplify the process of dabbing, without losing the under the hood complexity that results in its extraordinary clouds.

Powering this is an extremely large 2,700mAh battery that gives life to the INTELLI-CORE® atomizer, producing dabs with both incredible flavors and mind blowing potency. This extended size allows for at least 50 dabs per charge, more than enough for a day out at the beach.

While the Carta Sport ships with a pre-selected choice of 5 temperatures (480˚, 495˚, 515˚, 535˚, 565˚F), thanks to its blue-tooth connectivity and dedicated Focus V App, customers are able to customize those settings to their hearts desire, for a limitless session experience.

For a perfect summer sale cherry on top, the Carta Sport comes with a water resistant carrying case and shoulder strap, letting customers easily bring their e-rig around with them while traveling.

Overall the Carta Sport is a great go-to item to pitch customers looking for an all-in-one dabbing pick up (comes with tools + swabs) and are not worried about budget / want to invest in a quality piece that will last them for years or summers to come.

The Wulf Uni 3.0

Continuing the Wulf Mods 2025 blitz, we have their brand new Wulf Mods UNI 3.0 Universal Variable Voltage Battery with its highly adaptable cartridge accommodation features providing the type of flexibility that summer shoppers are looking in.

Unlike the more rigid vaporizers of old, the Wulf UNI 3.0 includes two different adjustment systems that allow shoppers to alter both the height their cartridge sits at and the width of the connection port. Graded to work with cartridges up to 2 grams, this provides game changing access all with one device.

Due to the explosion of cartridge popularity, there are now hundreds of different brands out there today and almost just as many different sizes of cartridges. With so many different dimensions, the UNI 3.0 ensures that no matter the brand, the customer gets the best possible experience.

Instead of getting stuck with a cartridge that doesn’t fit, the customer can simply adjust their Wulf UNI 3.0 and keep the good times rolling. Make sure to emphasize this quality most, as it will really stick out to those on vacation who don’t want to pick up a battery that ends up not working with their desired cartridge.

Backed up by a 650mAh battery, incrementally adjustable voltages from 1.8 - 4.2v, and 10s pre-heat function, the Wulf UNI 3.0 is an incredibly reliable vaporizer equipped with all the standard features shoppers expect.

With a full-body color screen, the Wulf UNI 3.0 is easy to read even when wearing sunglasses, making changing settings while out in the Sun much easier. This makes the process of altering settings simple and stress free, the perfect way to sell the Wulf Mods UNI 3.0 to the summertime crowd.

The Puffco Mocha Pivot

In order to provide the perfect combination of convenience and potency fit for the Summer, we recommend considering adding the Puffco Pivot Limited Edition Mocha Mobile Vaporizer.

Released only in a small quantity, the Mocha Pivot has a creamy mix of brown shades as part of its limited edition paint scheme. This increased rarity makes the Mocha Pivot a hot item amongst the initiated and adds a bit of limited edition flair to the sale.

For summer customers who want to enjoy their waxy materials wherever their day takes them, the Mocha Pivot pocket sized body is just what they’re after. This way whether they are chilling by the sea, kicking back by the lake, or sitting poolside - luscious concentrate dabs are only seconds away.

Equipped with a fast heating battery and all ceramic chamber, the Mocha Pivot utilizes a color coded selection of 4 different temperatures, low (blue), medium (green), red (hot), blue (extra hot), to provide your customers with at least 15 full sized dabs per charge - more than enough to satisfy even the most ardent of enthusiasts.

With a quick-release chamber system that instantly attaches and detaches from the Pivot, actually using the device is incredibly straight forward. This makes it perfect for both those who are starting out and the experienced customers looking for an easier time dabbing.

By releasing the Mocha Pivot, Puffco have taken their trademark premium experience and condensed it into a portable package, all without sacrificing an ounce of power. Take advantage of all this hard work by stocking the Mocha Pivot and make your customers' summer that much brighter.

The Wulf Deck

If there is one thing that customers are drawn to during the Summer, it’s the promise of a good time and nothing says that more than having the Wulf Mods Deck Skateboard Voltage Battery 9pk on the shelf.

These brand new Deck devices are modeled in the style of a finger-skateboard, complete with 4 wheels, trucks, and even attachable grip tape. This provides a one of a kind experience, where customers can rip their cartridges and then go on to rip tricks on their miniature skateboard for the ultimate summertime fun.

When customers have a Deck in their hands, the entire world transforms into their own miniature skatepark for a truly endless amount of entertainment. With 4 different board designs available (all included in the 9pk) shoppers can collect them all or stick with their favorite color to get going.

And going they most certainly will get, because the Wulf Mods Deck runs off an upgraded 500mAh battery, includes a wide range of 5 different voltage settings (2.4, 2.8, 3.2, 3.6, 4.0v), and can pre-heat cartridges for 12s to produce a stronger puff.

With all of the features shoppers expect from a cartridge battery and finger skateboarding capabilities, the Wulf Mods Deck is one that will instantly put a smile on your customers faces and help your smoke shop stand out in the summer crowd.

The Yocan Vane 2

To cater to the massive dry herb market, we wanted to bring the summer ready Yocan Vane 2 Portable Dry Herb Vaporizer to your attention with its sleek portability and expert temperature control proving a truly knock out package.

The Vane 2 makes enjoying dry herbs incredibly convenient with its spacious chamber offering long sessions and fast packing access. With its highly capable 1,200mAh battery, the Vane 2 is able to provide a full spectrum temperature range from 200˚ - 480˚ all with dedicated + - buttons for simple incremental control.

With a fully ceramic chamber, the Vane 2 is able to output top tier vapor that tastes good and hits hard. Ceramic is currently one of the most highly regarded materials for chambers and has the positive word of mouth that just name dropping it can help push the sale over the line.

Make sure to let the customers know that when it comes to odor footprint, the Vane 2’s vaporization vastly reduces smells when compared to other leading dry herb options like rolling papers, water pipes, and others. This can be a potent selling point for the Summer minded customer who wants to keep their sessions on the down low.

How To Maximize Summer Smoke Shop Profits?

Now that you know exactly what products customers are going to be looking for, we wanted to throw a couple of different summer marketing tactics your way that can help maximize your profits over the next couple months.

We’ve focused on low-cost options that cost more of your time than any monetary resources, this way you're not blowing up the bank just on the hope of getting more sales. Plus with the weather being so nice, these give you an excuse to get out of the shop for a couple of hours and breathe in the fresh air.

Pop Up And Show Customers

Our first recommendation is to fish where the fish are, which is why we recommend going where the customers are with fun pop up marketing to capitalize on the Summer vibes and tap directly into your market.

To do this try heading out to whatever the big summer activity area is for your region. Obvious examples of this are the beach if you’re in a coastal area, but for our land locked shops try out lakes, ski hills turned mountain bike course for the season, paint ball events, local events, or anything else that has a high turnout.

The goal here is to expose your smoke shop to audiences that are primed for our counter culture products, hence fishing where the fish are. By going to these events you can find customers directly, instead of waiting for them to trickle in as usual.

Bring fliers to hand out teasing a new customer discount or deal to leave shoppers with a physical material that promises a monetary incentive for coming in. This starts things off with the new person on the right foot, giving them a positive impression of your smoke shop without even stepping into it.

Another bonus is when you're out at the right place, it demonstrates to customers that you have the same interests as them not just in terms of your smoke shop products, but also your vibes as a person - a potent silent seller in terms of convincing them to spend at your business instead of their usual spot.

Summer Themed Decorations

Giving your shop a once over and looking for areas where you can inject some Summer decoration is a great way to match the mood of your customers and prime them to spend more at your business.

The goal of this is so that when customers are riding high on Summer vibes, they don’t step into your smoke shop and experience the whiplash of going from fun in the sun, to a poorly lit dungeon of despair.

That’s why taking some steps to liven up the place with easy low cost decorations is a great way to match shopper attitudes and keep the endorphins flowing.

Some go-to classics are beach balls, umbrellas, beach chairs, sandals, pineapples, inflatable pool toys like the classic flamingo, and really any other beach / sun inspired props. You can really get creative with these, as the only constraint lies with matching the summer mood.

For example you could pop open the top of a cooler, load it with brightly colored crinkle paper, and then lay some big ticket products in it for an instant summer time decorative display. Instead of sifting through the ice for a cold one, shoppers can grab their new favorite vaporizer for some water side clouds.

If you really want to go all out, use some hobby sand with sea shells and apply it around the edges of your glass cabinets. Fill in gaps with tiny drink umbrellas and provide your shelving with an instant breach look that makes it seem like even the products themselves are kicking back for some summer relaxation.

These small little touches go a long way in keeping customers happy and primed to spend at your smoke shop - all the while not costing you much more than your time.

Embrace Summer Sales

There’s no better way to keep up the momentum of summer than to run some Summer Sales Events at your smoke shop. With both the 4th of July and 710 Day coming up this weekend and the next, you have two immediate chances to implement big time sales that really make a difference in your overall quarterly sales.

For 710 Day specifically, we recommend taking a look at our briefer on all the ways you can maximize your sales in our dedicated 710 Marketing blog here. Give it a read to get some 710 Day specific tips and ensure you're completely knocking the holiday out of the park.

You aren’t just stuck to official holidays, as you can go ahead and create your own reasons to celebrate via fun summer themed events you come up with. This way you can sprinkle multiple different ways for customers to save throughout the summer for some recurring fun.

Summer Smoke Shop Success

With all of these products and ideas in mind, the time is now to really turn up the heat on your inventory and marketing to ensure that Summer 2025 brings in the maximum possible cash flow.

Got Vape Wholesale will be with you every step of the way, so make sure to always check back on our Smoke Shop Business Blog to get targeted articles just like this and stay up to date on everything from industry trends to brand new product releases.

In past weeks we’ve broken down the profit potential of Puffco Accessories and looked into how you can build alternative revenue pathways at your smoke shop. Thanks for stopping in and good luck this Summer!