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Wholesale Fragrances

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Fragrance on a smoke shop counter means one thing: pocket cologne in tinned bottles, sold twenty four to a case at eighty four dollars. That is three fifty a bottle landed, priced to ride along with a grinder or a stash jar already in hand, the way screens and lighters do over in accessories.

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COLOGNE IN A POCKET TIN

Pocket cologne comes twenty four individually tinned bottles to a case at eighty four dollars, which works out to three dollars fifty a unit before your markup. The case is the display. There is nothing to assemble and nothing to price individually.

Impulse is the entire mechanic. A tin is small, cheap and sits at eye level beside the register, which is where a customer adds it to a purchase they had already decided on. Scents run assorted through the case, several of them built to echo labels the counter culture crowd already recognizes.

Placement decides whether this category works. A case on the counter turns over on add ons to sales you were making anyway. The identical case on a shelf six feet away does nothing, and most shops that write fragrance off tested it on that shelf and never on the counter. Start with one case, put it where hands already are, and read the sell through before you order a second.

Frequently Asked Questions

How many bottles come in a case?

Twenty four individually tinned bottles. The case arrives assorted, so one order gives you the full scent spread rather than a stack of the same fragrance.

What does a case of pocket cologne cost?

Eighty four dollars wholesale for the twenty four count case. That is a single line on a purchase order and it fills a counter display on its own.

What is the per bottle cost before markup?

Three dollars fifty a bottle landed. At that number the retail price can sit in impulse territory and still carry a healthy margin against everything else on the counter.

What scents are in the assortment?

An assortment across the case, including takes inspired by labels the counter culture crowd already knows. Because it ships assorted, the shelf gets variety without you choosing scents blind.

Why would a smoke shop carry cologne?

Because it is an attachment sale with no learning curve. It needs no demo, no compatibility question and no shelf education, and it lifts the ticket on a transaction that was closing anyway.

Where should the case be displayed?

On the register counter or the top of the glass case, within arm's reach of where the customer is already standing. Fragrance placed on a back wall does not get found.

Are the bottles individually tinned?

Yes, each bottle comes in its own tin, which is what makes the format pocketable and gives it a look that holds up sitting out on a counter all day.

Is it sold as singles or only by the case?

The wholesale unit is the twenty four count case. You break it out into singles at retail, which is where the per bottle math starts working for you.

Does the case ship ready to sell?

It ships as a case of finished retail units. No repackaging and no labeling, so it goes from the delivery box to the counter in one move.

What sells alongside pocket cologne?

Everything else at the register: lighters, screens, air filters and small jars. It belongs in the group of cheap sealed items a customer adds without thinking about it.

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